Portfolio
My bylines, SEO work and behind-the-scenes contributions
Scuba Diving
I’m a regular contributor to the PADI Blog. I write and upload my SEO blogs about courses, travel destinations, marine life and the environment.
I even interview brand ambassadors and people with media power to help promote ocean conservation and the diving lifestyle.
I work with the brand managers from BARE, Stahlsac, Hollis, Oceanic, Zeagle, and Atomic Aquatics. My job is to help launch new products, promote special offers, and build each brand through SEO blogs.
The goal is to simplify complex technical specifications for the various target readers.
15 Things to NEVER do on a Dive Boat – Are YOU Guilty?
Contributed to the Girls That Scuba blog.
My most popular contribution is the humorous blog about the dos and don’ts of boat diving. SEO-optimised while promoting the best boat diving etiquette to readers.
Hired by DIVEIN to write their liveaboard reviews.
Working from photos and videos, I described the dive boat’s dimensions, design and itinerary. The liveaboard reviews also covered cabins, shared areas, food, and diving facilities.
I wrote the website copy for a dive centre in Puerto Galera, in the Philippines.
I SEO-optimised their Homepage, About Us page, and other sections of their website while highlighting their unique dive location and marine life.
7 Ways You Can Become a Better (and Greener) Diver
Approached by the editor at World Nomads to write a blog about how to dive responsibly and how to choose a sustainable dive operator.
I SEO-optimised it and sourced copyright-free photos.
Debunking 10 Scuba Diving Myths With Facts And Science
During COVID, I wrote this SEO-optimised blog for Waterlust, an eco clothing company that manufactures swimwear and activewear.
I provided copyright-free photos to complement the blog.
Travel
The 10 Strangest, Most Remote Mailboxes Around the World
Fodor’s Travel accepted my pitch about remote and bizarre mailboxes around the world.
The article is the result of research and first-hand sightings of unusual mailboxes.
I provided copyright-free photos and provided some that I took myself.
Wrote SEO-optimised boat descriptions for a private yacht rental company in Turkey (Türkiye).
I was picked for the role because of my familiarity with the country and experience working on charter boats.
eCommerce + Technology
Wrote various product descriptions for an eCommerce store selling wall decor, leather products, board games and kitchenware.
The descriptions needed to be engaging, truthful and SEO-optimised.
Worked closesly withe
Worked closely with the CEO to write copy for Zac Browser – a free web browser for children with autism.
I wrote their website copy, video scripts, fundraising campaigns and newsletters.
Worked closesly withe
SEO-optimised the website copy for an eCommerce inventory management software.
I wrote their Homepage, Features, Pricing and FAQ pages.
Worked closesly withe
Crafted the About Us copy for an eCommerce website selling personalised t-shirts, tumblers and accessories.
This is a small business, and the copy reflects the owner’s personality and values.
And a little bit of this...and a little bit of that
Wrote and designed the CV and cover letter for a commercial diver. He asked for a short one-page CV that highlighted his education, work experience and professional achievements.
Wrote a cold sales email for a tech company.
They wanted to do business with a jewellery website, and asked me to write a personalised email that promoted their web services and software.
Wrote and uploaded a few Facebook posts for an olive oil producer. The goal was to inform the reader about the benefits of olive oil while subtly promoting their product.
I wrote a press release for a residential and commercial tree services company.
The press release was timely and important as it covered their life-saving intervention during a hurricane-like blizzard in New York.